Why Relatable Humor Beats Graphic Period Content
Start with a hook people instantly relate to, and the views can do the rest.
What Flowly tried on TikTok is simple: funny internet images paired with highly relatable one liners about the everyday struggles of having a period.
“How my period looks at me whenever any important event is coming up”->1.1M views
Here are some more hook ideas that the app can use that align with that.
1.“when your cramps clock in for their shift exactly when you sit down to relax”
2. “when you sneeze on your period and immediately fear for your life”
3. “when you stand up and your uterus says ‘plot twist’”
4. “when your period arrives early and ruins the one cute outfit you planned”)
The idea is to start with a funny hook that feels true. This approach is not limited to this app, it can work across many categories.
