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Type A or Type B

A simple contrast format that instantly makes travel personalities relatable.
SGE Team
Type A or Type B

This is a strong fit for travel apps.

Creators compare two different types of people in the same situation, usually while traveling.

One is the planner (Type A): packed days ahead, documents ready, early to the airport. The other is the spontaneous friend (Type B): messy, late, chaotic, and figuring it out as they go.

You can use it to compare the planner vs the spontaneous friend. People usually recognise themselves instantly.

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