This one Tiktok account garnered 139M views and a 13.55% engagement rate by using these two simple formats:

The first slide is a romantic line (image or text), then on to the book.

Each video ends with book closed and “120 pages of love”.

People rush to the comments to know if it comes customized already.

The end result:

Feeding off of the emotional needs of your audience can help get your app/product to the top of the For You page.

Want more easy formats? We have an endless supply: here.