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The Trend Radar: 45.2M Views

This week’s top trends are here, and we tell you exactly how to use them.
SGE Team
The Trend Radar: 45.2M Views

1. Out With The Old

This is a reset format.

Creators show the old version first, then use the sound to switch into the new version: old routine to new routine, winter closet to summer closet, old phone to new phone.

For apps, this works well as a product reveal.

How to use: with the before-state, then reveal the better version. The change should be clear from the visuals without much explanation.

10.3M views

More examples at 2.8M, and 764.5K views.

Get the sound here.

2. New Ick Unlocked

“New ick unlocked” turns one tiny behavior into a debate.

The format works because the takes feel personal, petty, and easy to argue with. The more specific the ick, the better the comments.

How to use: pick a behavior your audience already notices, complains about, or secretly judges. Make it specific enough that people want to agree or argue.

9.8M views and over 850K likes

More examples at 8.3M and 1.5M views.

See the full trend here.

3. Love Island Self-Roast

Creators are using Love Island as a personality test.

The format is simple: in a group, each person lists the main reason they wouldn’t survive on this show because of embarrassment.

How to use: turn common habits, flaws, or audience behaviors into a self-roast. The best versions feel honest, funny, and a little too relatable.

3.3M views

More examples at 1.2M views.

See the full trend here.

4. What’s The Point

This sound is for strong opinions.

Creators take the line “What’s the point of dating if not for life?” and replace it with their own version.

The format: “What’s the point of [category] if it’s not [outcome]?”

How to use: put your category in the first half, then make the second half a bold outcome your audience already wants.

2.4M views

More examples at 1.8M and 1M views.

Get the sound here.

5. Feels Like 25

This trend turns age into a weather screenshot.

The hook is: “When people ask me how old I am…” Then the weather edit gives the answer. The temperature is the real age. The “feels like” number is how old they still feel.

How to use: show the gap between the real number and the felt number. This can work for age, progress, confidence, energy, skill, or any result that feels different from how it looks.

1.5M views

More examples at 535.6K views.

Recreate the format here.

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