The Trend Radar: 133 Million Views
1. The “Hallelujah” list
Another week, another list format you can copy.
The setup is simple: list small things you love, then end every line with “hallelujah.” Most videos use a lifestyle clip or face close-up, then layer a running list of little pleasures, moods, habits, or moments on top.
How to use: Use the list to stack small emotional wins your app helps create, then let the repetition do the work.
And more examples at 4M views. See the full format breakdown here.
2. You must be going crazy
This trend opens like a normal two-person conversation.
One person says something slightly concerning, then the “other person” reacts with a line like“you must be going crazy.”
Then the camera cuts wider and you realize there was never a second person there at all. The creator has been talking to themselves the whole time.
How to use: Start with a line your audience secretly relates to, then use the reveal to show the inner spiral. The app can sit inside the habit, the problem, or the fix.
Other versions at 892.1K views. See them here.
3. A new travel hook is hiding inside this sound
This sound is still early, but it already has a clear direction.
Creators talk about a place, trip, or city with way too much emotion, nostalgia, or intensity. That is what makes it good. It turns a destination into part of someone’s identity.
How to use: this is a very strong fit for travel apps. Use it to frame a city, itinerary, or trip as something people never stop talking about. The best versions feel like a confession, not a recommendation.
Another example already reached 277.2K views. Get the sound here.
4. It’s feminine intuition
This trend is built around the earliest moment someone “knew.”
Most videos start with an old clip or photo from the first time two people met, the first move someone made, or one tiny moment that felt random at the time. Then the payoff is that they ended up together.
How to use: this works really well for couple and dating apps. Use it to turn a normal relationship memory into a mini prediction story. The app can sit inside the first interaction, the first sign, or the moment that now feels obvious in hindsight.
More examples at 2M views and above. Recreate the format here.
5. Go Kylie Go
The “Go Kylie Go” sound is trending again.
It works best when someone is being cheered on for something already a little ridiculous. Most videos use it ironically. The encouragement feels way too intense for what is actually happening, and that is exactly why it lands.
How to use: this is a good fit for couple, fitness, food, lifestyle, or social apps. Use it when the person on screen is overly committed, slightly chaotic, or taking something way too seriously. The app can make the moment even funnier by being part of the obsession.
Other versions at 14.1M views. Get the sound here.
