The 248 Million View Travel Blog Pattern
Creators win when they treat TikTok like a visual travel diary that’s where Worldpackers finally gains traction.
Worldpackers began as a website and later launched a mobile app, aiming at becoming the main platform for travel, volunteering, and cultural exchange.
They have run 22 active accounts since 2020, but real traction only started to show up in 2024.
Every creator uses TikTok as a visual travel blog:
- First-hand travel experiences.
“Taste testing the world’s smelliest fruit (durian)” → 10.7M views
2. Travel slideshows-> travel photos
POV: you traveled to China instead of Japan or Korea” → 8.8M views
3. Landscape
“We live in a world that looks like that & I’m supposed to worry about a career??” → 3.1M
And all their other best if you wanna take a deeper look at their videos:
