StudyTok format’s this month is similar to the “studying until the ice melts”.

Creators are now using all sorts of object in frame, to study until something happens to it.

The structure is very repeatable:

1. Place a physical object in the frame
2. Add the hook: “Studying until…”
3. Show the creator studying in the background
4. Let the object create natural retention
5. Use the ending as the payoff or reward

For study apps, this is an easy format to adapt.

One creator has been posting 30 videos using this format and already reached 213M views.

Just by switching up the object he uses and speeding up the videos.

You can find his best hooks here: