Scratch AI launched just 10 days ago, bringing a smart new way to improve your golf game. It uses AI like a virtual caddie—reading the course, tracking your game, and recommending the best shots.

Scratch AI was built by the Bogey Bois, Jake Coppen and Ryan Bartkiewicz. Just a week after launch, it’s already ranked #85 in the sports app charts.

Even as a brand new app, Scratch AI is running 13 active accounts and using the Bogey Bois’ reach to build hype. The result? A breakout hit with 10.3 million views and growing buzz throughout the golf world.

The newest posts stick to a clear style: eye-catching visuals with a personal twist. Each one is an AI-generated slideshow with a consistent look and feel. Every slide includes a hook and a quick tip to help you step up your game.

Views 517.7K, likes 22.7K, 73 comments, bookmarks 4597
Each post features:

• A clear theme around improving your golf game
• Simple, useful tips on every slide

This kind of content is pulling in lots of comments, but before that, they had tried (and failed) a slight variation of the same format.

Seems like AI-generated characters perform well than “real” human images.

Let’s see where they take it from now, we’ll keep an eye out.