Language learning app making $130K MRR & running a 3×3 strategy
$130K MRR & 80K/mo downloads
Teuida App went from #173 to #52 on App Store in less than a month
This was their 3 channel x 3 accounts TikTok/Reels/YT strategy:
They test different formats in different accounts
tt@teuidaapp – multi creator, studio prod, trends, learn korean
It’s their best performing account (55,168,400 views)
Their best video => 9.4M views // 1.2M likes // 11K likes // 551K bookmarks :
tt@teuida_learnjapanese – single format (female creator, bulk recorded, complete sentences on-screen) => low performance
tt@teuida_kankokugo – learn korean (for japanese), mix content including korean food/culture/fun facts
=> 1,773,200 total views & their best video:
That’s not all
They replicate the exact same channels/ content on IG Reels
There’s a huge takeaway from their strategy : the most watched videos are not the same as on TikTok (so if you don’t post in both you’re missing out on views)
Their IG Reels view breakdown:
ig@teuidaapp => 65,126,400 total views
ig@teuida_learnjapanese => 676,000 views
ig@teuida_kankokugo => 648,000 views
Aaaand, they’re on YouTube
Both long form videos and Shorts : 222K subscribers
Avg views on YT Shorts are ~5K per video
Doing a similar type of content, also mostly faceful and recorded by team members
Mixing education w/ trendy/curious facts:
