Stuck in a TikTok hump? This one app’s views were stalling, so they tried something new. Now they have $180K MRR and over 50,000 monthly downloads.

This AI assistant app’s new TikTok ambassador network:

Released back in 2023, Think c. ai but built for real-life assistance. The website describes it as “your AI friend with lifelike memory, intelligence, appearances, voices, and personalities.”

They started off by scaling a TikTok account to over 39,729,312 views, but this year, the views started stalling.

Good thing they were already planning their next move, which was to hire 12 new ambassadors, at the beginning of March:

https://app.shortimize.com/c/2b102bE3jYVFya

Starting off => 116,800 views

Each creator posts on TikTok & IG Reels (a shortcut to 2x content)

But still no viral video yet.

If playing the UGC card doesn’t work, will they push down on the usual?

We all know the drill.

All their previous videos (2023-2024) were using the faceless AI bf/gf playbook. Which got them- 9.7M views, 397K likes, 10.6K comments, and 91K bookmarks.

Endless faceless repeating format.

This goes to show that everyone is switching to ambassadors in 2025.

Love the faceless niche? Check out all of our articles on apps using this strategy.