A hormone wellness app that uses AI to help women understand and support hormonal balance hit $10K MRR in 3 weeks, off a founder-led run on FrenchTok.

Solaia’s core feature is simple. You scan your meal and it tells you whether it supports hormonal balance, plus what foods to prioritize.

The growth is tied to a French creator who already had traction with body transformation updates and quick nutrition recipes. The app just becomes part of the routine, the thing she uses behind the scenes.

On Jan 26, 2026, one day before launch, she mentions Solaia for the first time in an anti-inflammatory recipe post, pulling 362K views on TikTok and 244K on Instagram, with the app credited in the caption.

“Anti-inflammatory recipe that helped me lose 6 kg in 2 months”

A couple days later, on Jan 29, 2026, she runs the same hook again, but this time adds a quick in-video app moment, and the comments change immediately, people start asking for the app name.

That’s the founder-led pattern here.

Winning content → light mention → app on-screen.