$1M ARR distribution strategy for niche language learning app:
There’s a huge TikTok niche vertical “Learn [Language] with [Name]” that generates hundreds of millions of views.
Below are 2 growth hacks to exploit it:
If you search “[language] with…”, you’ll find dozens, if not hundreds, of accounts for each language.
Let’s take learning French as an example:
- Search for “French with” and scrape all relevant accounts, or reach out to them directly.
These (likely) don’t get many opportunities, so you can easily negotiate affordable deals if you go bulk targeted nano/micro influencer outreach.
Aim for lowest cost per vid poss. Or,
You could also do a mass affiliate scheme, getting them to put your link in bio or Linktree.
Give them a good profit recurring share and let it spread through their organic videos.
OR:
- Create multiple accounts using AI-generated clones, and focus on making good quality short scripts teaching the language.
You can embed your app directly in the background of the videos or even feature the AI character from your language app to have best end-to-end funnel:
An even wiser approach would be to target the most niche language pairs, like:
Portuguese <> French or Vietnamese <> French.
you can easily launch a fleet of semi-automated AI accounts in those underserved/low-competition markets.
