Budget Bestie went viral this week with a slideshow post in the format “Tour my savings”.

This video got 2M views, 190K likes, 759 comments and 60K bookmarks.

You can check it here.

It opens with a first slide of the UGC creator taking a selfie (can be any repurposed image showing someone), and the hook:

After that, all slides are pictures related to the goal, overlaid with screenshots from the app.

It works for this financial perspective, but it can work for several other niches.

Example:

“tour of my daily calories” -> food scanner app

“tour of my fall wishlist” -> shopping/curation app

“tour of my skincare/makeup routine” -> beauty app

and so on…