Remember Rayz? Their team is broking into the StudyTok AI vertical:
> $8,000+ MRR
> 12 Million views on TikTok
> #63 on the App Store…
all under 30 days!! They’re pulling something… big.. again:
Playa Vista Labs, the team behind Rayz AI, released 4 new apps since then.
None of them took off (rev and downloads below 5K)
They now jumped in the AI study tool niche:
Created an AI app based on the Feynman technique (i.e. you learn by explaining the topic).
They have 20+ accounts running “UGC” on TikTok You can find all of them.
Here:
https://app.shortimize.com/c/2a10BF6pbi4g8e
In total, 12 Million views in less than 2 months.
They’ve been opening new accounts incredibly fast, check this:
In the last 3 days, they got 5 new accounts running tt@studybear11 started posting yesterday.
Two of them (tt@nina.williams961 & tt@averygilbert2276) are older accounts.
They still have posts promoting One Minute for God – remember, the app they released right after Rayz.
Their content is almost exclusively “UGC” study tips => Ex: “The method that got me a 4.0 GPA”.
Mix of faceless slideshows and fake interview videos:
This video => 4,900,000 views // 637,300 likes // 809 comments // 203,200 saves + Two engagement strategies they use:
1. Using the network of accs to comment on each other’s posts
2. Gatekeeping name of the app In some videos they don’t mention it and it’s never on bio, so people comment to know
