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19M Views in 48H

How one creator turned a simple back to school glow up checklist into 19 million views in two days.
SGE Team
19M Views in 48H

Last summer, fav_girls02 went viral three times in 48 hours, reaching over 19M views.

She made it happen with a back to school glow up series.

Series was built on the same hook and the same cover image across every slideshow.

The cover was a 2×2 collage of girls doing “glow” activities like skincare, hair care, and makeup.

The hook stayed the same each time: “How to actually glow up before school starts.”

Each post focused on a different area: face, body, outfit, hair, and more.

On the second slide, the creator ticked off whichever part that post was about to keep the checklist consistent.

Inside, each topic broke down into smaller sections, with creator examples attached to every one.

For example, in the Hair checklist, viewers first find their hair type, then see a matching creator and one of their videos.

“Straight hair → @creator → her daily routine.”

The same layout repeats for wavy, curly, and coily hair.

That recommendation slide can also double as a soft promo for apps, products, or tools.

And when one part starts trending, the key is speed.

Post 3 or more parts within 24–48 hours using the same hook and cover to build momentum.

Potential niches: self-improvement, motivation, productivity, girlhood, looksmaxxing

Link: tiktok.com/@fav_girls02

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