Life on Film

Life on Film had another major emotional hit this week.

The format is giving strangers vintage film cameras, then turning the photos into a love story.

One video follows a couple traveling through Europe together, with the caption telling the story behind the relationship.

It reached 44.5 million views in six days and 5.5 million likes.

Spicy Cubes

Spicy Cubes is still winning with long talking videos.

One creator talks for almost two minutes and turns the whole video into a messy story before the product comes in.

This week, the strongest hooks were:

“My husband’s WORK WIFE has summoned me…”

That one reached 527k views

Another one used:

“My neighbor submitted PHOTO EVIDENCE of my CRIMES”

It did 344k views.

Creed

Creed is still getting big numbers from Christian question hooks.

Yet another hit that reached 3 million views in six days.

The creator opens with a close-up face clip and the text:

“Guys I am a Christian, but my non-Christian friend asked why God made the tree in Eden if He already knew Adam and Eve would eat from it, and I didn’t know what to say.”

Roamy now Rhyme

Roamy is now listed as Rhyme but their content strategy stays the same: last-minute travel panic.

The creator uses the usual face close-up, urgent trip hook, and phone demo.

This time, the engagement boost came from the wrong flag in the hook:

“I literally leave for Italy 🇲🇽 in 2 HOURS and I see this???”

That detail gives people an easy reason to comment.

The video reached 400.9k views

Snap it

Snap It hit with a classic “cool girl” discovery hook.

The creator opens in a close-up reaction shot with:

“You’re telling me this is what the cool girls use for their Pinterest??”

Then the video turns into a quick photo/Pinterest-style app reveal.

It reached 3.1 million views and 53.6K saves.

Airlearn

Airlearn is leaning into the AI tutor roasting its student format again.

This time, the creator uses Tagalog as the language hook:

“why is Tagalog so hard !?”

Then the AI tutor roasts her mid-lesson, turning the language-learning pain point into the joke.

The video reached 532.4K views posted less than 24 hours ago.

Viewmax

This studio generator site is using money and manifestation hooks to sell its product.

One video opens with:

“You’re going to be that RICH friend”

Then turns into a step-by-step guide around the tool.

It reached 534k views in four days.

Another one did 152k views using:

“Laziest way to make $12,000 per month”

Studley

Studley is back with its faceless school-paper format.

The video shows a marked-up test paper with a low score, then uses the text hook:

“Mom my phone is SAVING my grades!!”

It reached 924K views five days ago.

The format worked again the next day with another video reaching 563K views.